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Premier Foods explores marketing beyond shoestring, Mr Kipling 'category blur'
Mr Kipling launch mint fancies - and you can buy them in Tesco and Morrisons - Birmingham Live
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Mr Kipling launches digital tournament
Mr Kipling launches range of Halloween cakes that will delight Roald Dahl fans - Mirror Online
Mr Kipling rolls out first reduced-sugar cake range | News | The Grocer
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Mr Kipling Roald Dahl Splendiferous Summer | About
Mr Kipling Frosty Fancies 8 Pack (223 g)
Mr Kipling launches range of Halloween cakes that will delight Roald Dahl fans - Mirror Online
Mr Kipling International Rebrand by Robot Food
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Putting a face to the name: what would Mr Kipling look like? | Analysis & Features | The Grocer
Premier Foods upgrades profit forecast after 'best-ever Christmas' for Mr Kipling | Evening Standard
Supermarket shoppers slam 'crazy' Mr Kipling prices - Derbyshire Live
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Mr Kipling's healthier Halloween
Mr Kipling Roald Dahl cakes and on-pack returns to shelves | Product News | Convenience Store
Shoppers threatening boycott Mr Kipling over 'astronomical' prices of cakes - Derbyshire Live
